1 Apr, 2009 By: Response Contributor
We're all managing through the roughest U.S. economy in decades. Waning consumer spending has had a dramatic effect on retail volume, and credit availability issues stand to dampen the commerce that continues. It's forcing all of us to consider how to maximize the value of every sale and of every payment made. For direct response merchants, this environment provides extraordinary opportunities to capture buyers who continue to favor direct-to-consumer sales channels and your approach to payments can certainly help.
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